Venditalia , the International exhibition of automated vending, has chosen Fiera Milano as a partner for foreign growth. Next fall, the Vending in The World project will bring Venditalia to China, India, and Brazil on the occasion of Food Hospitality World, Fiera Milano B2B exhibition purposely conceived for the professional food and hospitality channels in these three big extra-European markets.

It is an initiative conceived by the Confida industry association in cooperation with Fiera Milano. The first event will be held in Guangzhou, China, in late November, and will offer companies the unique opportunity to combine vending technology, food&beverage and Ho.re.ca. channel.

Vending is an Italian excellence exporting about 70% production. This is why Venditalia decided to cross national boundaries, profiting from the different but convergent experiences, for the benefit of Venditalia and Fiera Milano, as well as for the made-in-Italy products in general.

Fiera Milano news n.46 – June  2012